Murfie Fact vs Fiction – Round 2

In the premiere round of Murfie fact vs fiction, we shared six stats and policies about Murfie. This time, it’s personal. Read on for six more #MurfieFacts about our HQ and people, originally trumpeted on our twitter feed, and go behind the impregnable walls* of Murfieland. (*Jk, you just need an invite or a key fob.)

  1. We call the whole process of receiving your kit, digitizing your CDs and storing them in our warehouse “ingesting.”
  2. Our CEO Matt Younkle invented and founded TurboTap. (It pours beer better and faster.)
  3. Our name has its origins in MRF! (What’s a MRF?)
  4. We make our kits in a room called the Favre Room. Don’t ask. (OK, it’s because there’s a poster of Brett Favre on the wall.)
  5. One of the wintertime perks around Murfieland is unlimited oranges. It’s Wisconsin; we need our vitamin C, dang it!
  6. We leave a handwritten note on every outgoing kit. (We like to keep it real, yo.)

Until round 3 . . . feel free to leave us a question you want answered. (whatever, whenever!)

Six Murfie Truths

Very recently we did a lil round of Murfie fact vs fiction on our twitter feed, during which we shared 6 truths about the Murfie biz model and music marketplace. So without further ado… Welcome to Murfie Truth-Club.

The first rule of Murfie Truth-Club is: we never ever get rid of your album art and liner notes. They stay in storage with your disc collection at Murfie HQ. #MurfieFacts

The second rule of Murfie Truth-Club is: we cannot and will not accept cassette tapes or for that matter, mixtapes. CDs are our bread and butter. #MurfieFacts

Third rule of Murfie Truth-Club: we gots 250,517 discs resting (perhaps even sleeping?) safe and sound in our warehouse. #MurfieFacts

Fourth rule: owning your music gives you solid rights to sell or digitally access. Every album in our universe is backed by a physical disc. #MurfieFacts

Fifth rule: to date there are 203,696 discs for sale / for trade in our marketplace at murfie.com/shop #MurfieFacts

Sixth rule: how big is the biggest CD collection on Murfie? 3,174 discs big, is the answer. #MurfieFacts

And that, my friends, are the rules of fight club Murfie Truth-Club.

Murfie Fact vs Fiction – #MurfieFacts

We be dropping some knowledge bombs in the twittersphere today. At your leisure, hit up the @murfiemusic feed for a mind-blowing round of Murfie fact vs fiction!

Feel free to ask us any Qs at any time, here or there! Our biggest hope is to help you all separate #MurfieFacts from fictions. We totally get that the Murfie business can be a bit confusing to understand, at first—but once you get what we’re all about, we sure hope you’ll lurve what we do.